rev up promotion of Uloric for managing gout
Reps will rev up promotion of Uloric for managing gout.
Guidelines now recommend Uloric (febuxostat) as a first-line alternative to allopurinol for preventing gout attacks.
And reps are jumping on this opportunity. They're saying Uloric is better than allopurinol at lowering "uric acid." And too much uric acid is what causes gout attacks.